:root {
  --ink: #151515;
  --muted: #6b665f;
  --paper: #f6f1e8;
  --panel: #ffffff;
  --charcoal: #20211f;
  --gold: #b87943;
  --gold-dark: #87512d;
  --green: #63715d;
  --line: rgba(32, 33, 31, 0.14);
  --shadow: 0 18px 42px rgba(24, 21, 17, 0.13);
  --max: 1120px;
  font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
}

/* Our Story Apple-style page, 2026-06-16 */
.story-apple {
  background: #f4efe6;
  color: var(--charcoal);
  overflow-x: hidden;
}

.story-apple .story-panel {
  position: relative;
  padding: clamp(58px, 7vw, 104px) max(20px, calc((100% - 1120px) / 2));
}

.story-apple .story-panel-inner {
  width: min(960px, 100%);
  margin: 0 auto;
}

.story-apple .eyebrow {
  margin: 0 0 14px;
  color: var(--gold-dark);
  font-size: 0.82rem;
  font-weight: 800;
  letter-spacing: 0.16em;
  text-transform: uppercase;
}

.story-apple h1,
.story-apple h2 {
  margin: 0;
  color: var(--charcoal);
  font-weight: 850;
  letter-spacing: 0;
  text-wrap: balance;
}

.story-apple h1 {
  max-width: 820px;
  font-size: clamp(2.55rem, 5.8vw, 5.9rem);
  line-height: 0.96;
}

.story-apple h2 {
  max-width: 820px;
  font-size: clamp(2rem, 3.2vw, 3.35rem);
  line-height: 1.02;
}

.story-apple p {
  color: rgba(25, 24, 22, 0.76);
  font-size: clamp(1rem, 1.25vw, 1.18rem);
  line-height: 1.65;
}

.story-apple .story-subtitle,
.story-apple .story-intro,
.story-apple .story-copy {
  max-width: 720px;
}

.story-apple .story-subtitle {
  margin: 26px 0 0;
  color: rgba(255, 255, 255, 0.82);
  font-size: clamp(1.08rem, 1.65vw, 1.35rem);
}

.story-future {
  min-height: min(760px, calc(100vh - 76px));
  display: flex;
  align-items: center;
  color: #fff;
  isolation: isolate;
}

.story-future-bg,
.story-future-bg::after,
.story-future-bg img {
  position: absolute;
  inset: 0;
}

.story-future-bg {
  z-index: -1;
  background: #12100d;
  overflow: hidden;
}

.story-future-bg::after {
  content: "";
  z-index: 1;
  background:
    linear-gradient(90deg, rgba(14, 12, 10, 0.92) 0%, rgba(14, 12, 10, 0.72) 45%, rgba(14, 12, 10, 0.18) 100%),
    linear-gradient(0deg, rgba(14, 12, 10, 0.58), rgba(14, 12, 10, 0.1));
}

.story-future-bg img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: 64% center;
  transform: scale(1.02);
}

.story-future .story-panel-inner {
  margin: 0;
}

.story-future h1,
.story-dark h2,
.story-belief h2 {
  color: #fff;
}

.story-future .hero-actions,
.story-belief .hero-actions {
  margin-top: 30px;
}

.story-minimal {
  background: #f7f1e8;
}

.story-two-choices {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 18px;
  margin-top: 34px;
}

.story-two-choices article {
  border-top: 1px solid rgba(151, 92, 47, 0.25);
  padding-top: 18px;
}

.story-two-choices span {
  display: block;
  margin-bottom: 10px;
  color: var(--gold-dark);
  font-family: Georgia, serif;
  font-size: 1.65rem;
  font-weight: 800;
}

.story-two-choices p {
  margin: 0;
  color: var(--charcoal);
  font-weight: 750;
}

.story-split {
  display: grid;
  grid-template-columns: minmax(0, 0.92fr) minmax(0, 1.08fr);
  gap: 0;
  padding: 0;
  background: #171511;
}

.story-apple .story-split.story-panel {
  padding: 0;
}

.story-system-visual {
  min-height: min(680px, calc(100vh - 74px));
  align-items: stretch;
}

.story-split-copy {
  display: flex;
  min-height: min(680px, calc(100vh - 74px));
  flex-direction: column;
  justify-content: center;
  padding: clamp(42px, 6vw, 78px) clamp(30px, 6vw, 88px);
}

.story-split img {
  width: 100%;
  height: 100%;
  min-height: min(680px, calc(100vh - 74px));
  max-height: none;
  object-fit: cover;
}

.story-dark p,
.story-solution-panel p,
.story-belief p {
  color: rgba(255, 255, 255, 0.76);
}

.story-solution-panel h2 {
  color: #fff;
}

.story-solution-panel .story-split-copy {
  background: #1b1814;
}

.story-solution-panel img {
  object-position: center;
}

.story-dark img {
  object-position: center;
}

.story-big-line,
.story-apple .story-statement {
  color: #fff;
  font-family: Georgia, serif;
  font-size: clamp(1.25rem, 2vw, 1.85rem);
  font-weight: 800;
  line-height: 1.18;
}

.story-apple .story-statement {
  margin: 28px 0 0;
  padding-left: 20px;
  border-left: 3px solid var(--gold);
}

.story-apple .story-split h2 {
  max-width: 560px;
  font-size: clamp(2rem, 3.4vw, 3.15rem);
  line-height: 1;
}

.story-apple .story-split p {
  max-width: 520px;
}

.story-compact {
  background: #f7f1e8;
}

.story-compact-dark {
  background: #211e19;
}

.story-compact .story-panel-inner {
  max-width: 980px;
}

.story-copy-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: clamp(20px, 4vw, 54px);
  margin-top: 24px;
}

.story-copy-grid p {
  margin: 0;
}

.story-statement-compact {
  max-width: 720px;
  margin-top: 30px;
  color: var(--charcoal);
}

.story-apple .story-compact .story-statement-compact {
  color: var(--charcoal);
}

.story-compact-dark h2 {
  color: #fff;
}

.story-compact-dark p {
  color: rgba(255, 255, 255, 0.76);
}

.story-compact-dark .story-statement-compact {
  color: #fff;
}

.story-apple .story-compact-dark .story-statement-compact {
  color: #fff;
}

.story-quote-panel {
  background: #fffaf1;
  text-align: center;
}

.story-quote-panel .story-panel-inner {
  max-width: 860px;
}

.story-quote-panel h2 {
  margin-inline: auto;
}

.story-quote-panel blockquote {
  margin: clamp(28px, 4vw, 46px) auto;
  color: var(--charcoal);
  font-family: Georgia, serif;
}

.story-quote-panel blockquote p {
  margin: 0.25em 0;
  color: var(--charcoal);
  font-size: clamp(1.55rem, 3.2vw, 3rem);
  line-height: 1.16;
}

.story-people {
  background: #f4efe6;
}

.story-people.story-panel {
  padding-top: clamp(30px, 4vw, 42px);
  padding-bottom: clamp(30px, 4vw, 42px);
}

.story-people .story-panel-inner {
  max-width: 960px;
}

.story-people-intro {
  display: grid;
  grid-template-columns: minmax(260px, 0.82fr) minmax(340px, 1fr);
  column-gap: clamp(28px, 6vw, 82px);
  align-items: end;
  margin-bottom: 16px;
}

.story-people-intro .eyebrow {
  grid-column: 1 / -1;
}

.story-people-intro h2 {
  max-width: 500px;
  font-size: clamp(1.75rem, 2.5vw, 2.35rem);
  line-height: 1.04;
}

.story-people-intro p {
  margin: 0;
  max-width: 520px;
  font-size: 1rem;
  line-height: 1.58;
}

.founder-list {
  display: grid;
  gap: 10px;
}

.founder-row {
  display: grid;
  grid-template-columns: 150px minmax(0, 1fr);
  gap: 18px;
  align-items: center;
  padding: 12px;
  border: 1px solid rgba(151, 92, 47, 0.14);
  border-radius: 8px;
  background: rgba(255, 250, 241, 0.78);
  box-shadow: 0 16px 42px rgba(36, 30, 22, 0.06);
}

.founder-row img {
  width: 150px;
  height: 142px;
  border-radius: 7px;
  object-fit: cover;
  object-position: center 20%;
  filter: saturate(0.9) contrast(1.02);
}

.founder-row span {
  display: block;
  margin-bottom: 6px;
  color: rgba(151, 92, 47, 0.72);
  font-size: 0.72rem;
  font-weight: 800;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.founder-row h3 {
  margin: 0 0 3px;
  font-size: 1.22rem;
  line-height: 1.08;
}

.founder-row .founder-role {
  margin: 0 0 7px;
  color: var(--gold-dark);
  font-size: 0.96rem;
  font-weight: 850;
}

.founder-row p:not(.founder-role) {
  margin: 0;
  max-width: 620px;
  font-size: 0.94rem;
  line-height: 1.45;
}

.story-people-note {
  margin: 14px 0 0;
  padding: 13px 18px;
  border-left: 3px solid var(--gold);
  border-radius: 0 8px 8px 0;
  background: rgba(255, 250, 241, 0.68);
  color: var(--charcoal);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1rem, 1.18vw, 1.12rem);
  font-weight: 700;
  line-height: 1.35;
}

.people-story-top {
  max-width: 760px;
  margin-bottom: 10px;
}

.people-story-top h2 {
  max-width: 700px;
  font-size: clamp(1.85rem, 2.8vw, 2.7rem);
  line-height: 1.03;
}

.people-story-intro {
  max-width: 780px;
  margin: 0 0 20px;
  font-size: 1rem;
  line-height: 1.55;
}

.founder-story-layout {
  display: grid;
  grid-template-columns: minmax(260px, 0.78fr) minmax(0, 1fr);
  gap: clamp(24px, 5vw, 56px);
  align-items: center;
}

.founder-portraits {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 12px;
}

.founder-portraits figure {
  overflow: hidden;
  margin: 0;
  border: 1px solid rgba(151, 92, 47, 0.16);
  border-radius: 8px;
  background: #fffaf1;
  box-shadow: 0 18px 42px rgba(36, 30, 22, 0.08);
}

.founder-portraits img {
  display: block;
  width: 100%;
  height: 250px;
  object-fit: cover;
  object-position: center 18%;
  filter: saturate(0.92) contrast(1.02);
}

.founder-portraits figcaption {
  padding: 12px 14px 14px;
}

.founder-portraits strong {
  display: block;
  color: var(--charcoal);
  font-size: 1rem;
  line-height: 1.1;
}

.founder-portraits span {
  display: block;
  margin-top: 5px;
  color: var(--gold-dark);
  font-size: 0.82rem;
  font-weight: 800;
}

.founder-bios {
  display: grid;
  gap: 16px;
}

.founder-bios article {
  padding: 0 0 16px;
  border-bottom: 1px solid rgba(151, 92, 47, 0.18);
}

.founder-bios article:last-child {
  padding-bottom: 0;
  border-bottom: 0;
}

.founder-kicker {
  margin: 0 0 7px;
  color: var(--gold-dark);
  font-size: 0.76rem;
  font-weight: 850;
  letter-spacing: 0.12em;
  line-height: 1.2;
  text-transform: uppercase;
}

.founder-bios h3 {
  margin: 0 0 8px;
  color: var(--charcoal);
  font-size: clamp(1.18rem, 1.55vw, 1.45rem);
  line-height: 1.12;
}

.founder-bios p:not(.founder-kicker) {
  margin: 0;
  color: rgba(25, 24, 22, 0.72);
  font-size: 0.98rem;
  line-height: 1.55;
}

.story-apple .founder-profiles {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 22px;
  margin-top: 34px;
}

.story-apple .founder-profiles figure {
  overflow: hidden;
  margin: 0;
  border: 1px solid rgba(25, 24, 22, 0.12);
  border-radius: 8px;
  background: #fffaf1;
  box-shadow: 0 20px 50px rgba(36, 30, 22, 0.08);
}

.story-apple .founder-profiles img {
  width: 100%;
  height: 420px;
  object-fit: cover;
  object-position: center 20%;
}

.story-apple .founder-profiles figcaption {
  padding: 24px;
}

.story-apple .founder-profiles span,
.story-apple .testimonial-source span {
  display: block;
  color: rgba(25, 24, 22, 0.48);
  font-size: 0.78rem;
  font-weight: 750;
  letter-spacing: 0.06em;
  text-transform: uppercase;
}

.story-apple .founder-profiles h3 {
  margin: 12px 0 4px;
  font-size: 1.5rem;
}

.story-apple .founder-role {
  margin: 0 0 12px;
  color: var(--gold-dark);
  font-weight: 800;
}

.story-solution-panel {
  background: #211e19;
}

.story-feature-list {
  display: grid;
  gap: 10px;
  margin: 26px 0;
  padding: 0;
  list-style: none;
}

.story-feature-list li {
  color: rgba(255, 255, 255, 0.84);
  font-weight: 750;
}

.story-feature-list li::before {
  content: "";
  display: inline-block;
  width: 8px;
  height: 8px;
  margin-right: 12px;
  border-radius: 999px;
  background: var(--gold);
}

.story-meaning {
  background: #f7f1e8;
  text-align: center;
}

.story-meaning h2,
.story-meaning p {
  margin-inline: auto;
}

.story-apple .growth-path {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  align-items: stretch;
  gap: 12px;
  margin: 38px 0;
}

.story-apple .growth-path > span {
  display: none;
}

.story-apple .growth-path article {
  border: 1px solid rgba(151, 92, 47, 0.16);
  border-radius: 8px;
  padding: 22px 16px;
  background: #fffaf1;
}

.story-apple .growth-path strong {
  display: block;
  color: var(--gold-dark);
  font-family: Georgia, serif;
  font-size: clamp(2rem, 3vw, 3rem);
  line-height: 1;
}

.story-apple .growth-path span {
  display: block;
  margin: 6px 0 12px;
  color: rgba(25, 24, 22, 0.58);
  font-weight: 800;
  text-transform: uppercase;
}

.story-apple .growth-path p {
  margin: 0;
  font-size: 0.98rem;
  line-height: 1.45;
}

.story-apple .story-collaborations {
  width: auto;
  background: #181510;
  color: #fff;
}

.story-apple .story-collaborations .story-chapter-heading {
  max-width: 900px;
  margin: 0 auto 34px;
  text-align: center;
}

.story-apple .story-collaborations h2,
.story-apple .story-collaborations p {
  color: #fff;
  margin-inline: auto;
}

.story-apple .collaboration-wall {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
  max-width: 1120px;
  margin: 0 auto;
}

.story-apple .collaboration-wall article,
.story-apple .collaboration-future {
  min-height: 0;
  padding: 18px;
  border: 1px solid rgba(255, 255, 255, 0.12);
  border-radius: 8px;
  background: rgba(255, 255, 255, 0.06);
}

.story-apple .collaboration-wall img {
  width: 100%;
  aspect-ratio: 1 / 0.75;
  object-fit: contain;
  border-radius: 6px;
  background: #f4efe6;
}

.story-apple .collaboration-logo {
  margin-bottom: 12px;
  color: var(--gold);
  font-size: 0.78rem;
  font-weight: 850;
  letter-spacing: 0.12em;
}

.story-apple .collaboration-wall h3 {
  margin: 14px 0 6px;
  color: #fff;
}

.story-apple .collaboration-wall p {
  margin: 0;
  color: rgba(255, 255, 255, 0.68);
  font-size: 0.95rem;
}

.story-apple .future-mark {
  display: grid;
  place-items: center;
  min-height: 190px;
  color: var(--gold);
  font-size: 4rem;
}

.story-feedback {
  background: #f4efe6;
}

.story-apple .story-testimonials {
  display: grid;
  gap: 18px;
  margin-top: 34px;
}

.story-apple .story-testimonial {
  display: grid;
  grid-template-columns: 86px minmax(0, 1fr);
  gap: 22px;
  padding: 24px;
  border: 1px solid rgba(25, 24, 22, 0.12);
  border-radius: 8px;
  background: #fffaf1;
}

.story-apple .story-testimonial > img {
  width: 86px;
  height: 86px;
  border-radius: 50%;
  object-fit: cover;
}

.story-apple .story-testimonial blockquote {
  margin: 0;
}

.story-apple .story-testimonial blockquote p {
  margin: 0;
  color: var(--charcoal);
  font-size: clamp(1rem, 1.25vw, 1.16rem);
  line-height: 1.58;
}

.story-apple .testimonial-source {
  margin: 16px 0 0;
  color: var(--gold-dark);
  font-weight: 850;
}

.story-belief {
  background:
    linear-gradient(90deg, rgba(15, 13, 10, 0.92), rgba(15, 13, 10, 0.72)),
    url("assets/2026-06-01-brand-rebuild/barber-styling-scene.jpg") center / cover;
  color: #fff;
  text-align: center;
}

.story-belief .story-panel-inner,
.story-belief .story-copy {
  max-width: 820px;
}

.story-belief h2,
.story-belief .story-copy {
  margin-inline: auto;
}

.story-belief .story-links {
  justify-content: center;
  margin-top: 34px;
}

.story-belief .button.secondary {
  color: #fff;
  border-color: rgba(255, 255, 255, 0.48);
}

@media (max-width: 900px) {
  .story-apple h1 {
    font-size: clamp(2.35rem, 10vw, 4rem);
  }

  .story-apple h2 {
    font-size: clamp(1.8rem, 7vw, 2.65rem);
  }

  .story-future {
    min-height: 680px;
  }

  .story-future-bg::after {
    background:
      linear-gradient(180deg, rgba(14, 12, 10, 0.36) 0%, rgba(14, 12, 10, 0.9) 62%, rgba(14, 12, 10, 0.96) 100%);
  }

  .story-split {
    grid-template-columns: 1fr;
  }

  .story-system-visual,
  .story-split-copy {
    min-height: auto;
  }

  .story-split img {
    min-height: 320px;
    max-height: 420px;
  }

  .story-two-choices,
  .story-copy-grid,
  .story-people-intro,
  .story-apple .founder-profiles,
  .story-apple .growth-path,
  .story-apple .collaboration-wall {
    grid-template-columns: 1fr;
  }

  .story-people-intro {
    row-gap: 14px;
    align-items: start;
  }

  .founder-story-layout {
    grid-template-columns: 1fr;
    gap: 20px;
  }

  .founder-portraits img {
    height: 220px;
  }

  .founder-row {
    grid-template-columns: 138px minmax(0, 1fr);
    gap: 16px;
  }

  .founder-row img {
    width: 138px;
    height: 148px;
  }

  .story-apple .story-split h2 {
    max-width: 100%;
    font-size: clamp(1.9rem, 7vw, 2.5rem);
  }
}

@media (max-width: 640px) {
  .story-apple .story-panel {
    padding: 48px 16px;
  }

  .story-future {
    min-height: 620px;
  }

  .story-future-bg img {
    object-position: 68% center;
  }

  .story-apple .hero-actions {
    align-items: stretch;
  }

  .story-apple .button {
    width: 100%;
    justify-content: center;
  }

  .story-split-copy {
    padding: 48px 16px;
  }

  .story-apple .founder-profiles img {
    height: 340px;
  }

  .founder-row {
    grid-template-columns: 96px minmax(0, 1fr);
    padding: 12px;
  }

  .founder-row img {
    width: 96px;
    height: 112px;
  }

  .founder-row h3 {
    font-size: 1.12rem;
  }

  .founder-row p:not(.founder-role) {
    font-size: 0.92rem;
    line-height: 1.45;
  }

  .people-story-top h2 {
    font-size: clamp(1.75rem, 8vw, 2.35rem);
  }

  .founder-portraits {
    grid-template-columns: 1fr 1fr;
  }

  .founder-portraits img {
    height: 150px;
  }

  .founder-portraits figcaption {
    padding: 10px;
  }

  .story-apple .story-testimonial {
    grid-template-columns: 62px minmax(0, 1fr);
    gap: 16px;
    padding: 18px;
  }

  .story-apple .story-testimonial > img {
    width: 62px;
    height: 62px;
  }
}

/* WhatsApp-style conversion chat */
.whatsapp-chat-launcher {
  position: fixed;
  right: 22px;
  bottom: 22px;
  z-index: 1200;
  display: grid;
  width: 58px;
  height: 58px;
  place-items: center;
  color: #fff;
  background: #25d366;
  border: 3px solid #fff;
  border-radius: 50%;
  box-shadow: 0 14px 34px rgba(18, 140, 126, 0.34);
  text-decoration: none;
  transition: transform 160ms ease, background-color 160ms ease;
}

.whatsapp-chat-launcher:hover,
.whatsapp-chat-launcher:focus-visible {
  color: #fff;
  background: #128c7e;
  transform: translateY(-2px);
}

.whatsapp-chat-icon {
  width: 34px;
  height: 34px;
  fill: currentColor;
}

.whatsapp-chat-window {
  position: fixed;
  right: 22px;
  bottom: 94px;
  z-index: 1199;
  width: min(390px, calc(100vw - 44px));
  overflow: hidden;
  color: #1d1d1b;
  background: #efe7dc;
  border: 1px solid rgba(7, 94, 84, 0.16);
  border-radius: 8px;
  box-shadow: 0 22px 54px rgba(0, 0, 0, 0.24);
  opacity: 0;
  pointer-events: none;
  transform: translateY(12px) scale(0.98);
  transition: opacity 180ms ease, transform 180ms ease;
}

.whatsapp-chat-window.is-open {
  opacity: 1;
  pointer-events: auto;
  transform: translateY(0);
}

.whatsapp-chat-header {
  display: grid;
  grid-template-columns: auto minmax(0, 1fr) auto;
  gap: 12px;
  align-items: center;
  padding: 14px 48px 14px 14px;
  color: #fff;
  background: #075e54;
}

.whatsapp-chat-avatar {
  display: grid;
  width: 38px;
  height: 38px;
  place-items: center;
  background: #111;
  border: 1px solid rgba(255, 255, 255, 0.18);
  border-radius: 9px;
  overflow: hidden;
}

.whatsapp-chat-avatar img {
  display: block;
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.whatsapp-chat-header strong,
.whatsapp-chat-header span {
  display: block;
}

.whatsapp-chat-header strong {
  font-size: 0.98rem;
  line-height: 1.2;
}

.whatsapp-chat-header span {
  margin-top: 2px;
  color: rgba(255, 255, 255, 0.78);
  font-size: 0.78rem;
  line-height: 1.25;
}

.whatsapp-chat-close {
  position: absolute;
  top: 9px;
  right: 9px;
  display: grid;
  width: 30px;
  height: 30px;
  padding: 0;
  place-items: center;
  color: rgba(255, 255, 255, 0.84);
  background: transparent;
  border: 0;
  border-radius: 999px;
  font: inherit;
  font-size: 1.35rem;
  line-height: 1;
  cursor: pointer;
}

.whatsapp-chat-close:hover,
.whatsapp-chat-close:focus-visible {
  color: #fff;
  background: rgba(255, 255, 255, 0.12);
}

.whatsapp-chat-body {
  padding: 18px 14px 14px;
  background:
    radial-gradient(circle at 12px 12px, rgba(7, 94, 84, 0.04) 0 2px, transparent 2px 100%),
    linear-gradient(135deg, rgba(255, 255, 255, 0.24), rgba(220, 210, 194, 0.24)),
    #e5ddd5;
  background-size: 24px 24px, auto, auto;
}

.whatsapp-message {
  position: relative;
  width: fit-content;
  max-width: 90%;
  padding: 11px 46px 19px 13px;
  border-radius: 8px 8px 8px 2px;
  font-size: 0.9rem;
  font-weight: 500;
  line-height: 1.45;
  box-shadow: 0 1px 1px rgba(0, 0, 0, 0.08);
}

.whatsapp-message strong,
.whatsapp-message span:not(.whatsapp-message-time) {
  display: block;
}

.whatsapp-message strong {
  margin-bottom: 5px;
  font-size: 0.95rem;
  font-weight: 700;
}

.whatsapp-message span:not(.whatsapp-message-time) + span:not(.whatsapp-message-time) {
  margin-top: 4px;
}

.whatsapp-message-bot {
  background: #fff;
}

.whatsapp-message-bot::before {
  position: absolute;
  bottom: 0;
  left: -7px;
  width: 0;
  height: 0;
  content: "";
  border-right: 8px solid #fff;
  border-top: 8px solid transparent;
}

.whatsapp-message-time {
  position: absolute;
  right: 10px;
  bottom: 5px;
  color: #8f8b84;
  font-size: 0.68rem;
  font-weight: 600;
}

.whatsapp-quick-replies {
  display: none;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 14px;
}

.whatsapp-quick-replies a,
.whatsapp-quick-replies button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 38px;
  padding: 9px 12px;
  color: #075e54;
  font: inherit;
  font-size: 0.84rem;
  font-weight: 800;
  text-decoration: none;
  background: #fff;
  border: 1px solid rgba(7, 94, 84, 0.18);
  border-radius: 999px;
  box-shadow: 0 1px 1px rgba(0, 0, 0, 0.05);
}

.whatsapp-quick-replies a:hover,
.whatsapp-quick-replies a:focus-visible,
.whatsapp-quick-replies button:hover,
.whatsapp-quick-replies button:focus-visible {
  color: #fff;
  background: #128c7e;
}

.whatsapp-chat-footer {
  padding: 10px;
  background: #f0f0f0;
  border-top: 1px solid rgba(7, 94, 84, 0.08);
}

.whatsapp-input-link {
  display: grid;
  grid-template-columns: minmax(0, 1fr) auto;
  gap: 8px;
  align-items: center;
  min-height: 46px;
  padding: 6px 6px 6px 16px;
  color: #4f4b45;
  text-decoration: none;
  background: #fff;
  border: 0;
  border-radius: 999px;
}

.whatsapp-input-link span {
  font-size: 0.86rem;
  font-weight: 700;
}

.whatsapp-input-link strong {
  display: inline-grid;
  width: 36px;
  min-height: 36px;
  place-items: center;
  padding: 0;
  color: #fff;
  font-size: 1rem;
  font-weight: 900;
  background: #25d366;
  border-radius: 999px;
}

.whatsapp-input-link:hover strong,
.whatsapp-input-link:focus-visible strong {
  background: #128c7e;
}

@media (max-width: 640px) {
  .whatsapp-chat-launcher {
    right: 14px;
    bottom: 14px;
    width: 54px;
    height: 54px;
  }

  .whatsapp-chat-window {
    right: 12px;
    bottom: 78px;
    width: calc(100vw - 24px);
  }

  .whatsapp-input-link {
    grid-template-columns: 1fr;
    border-radius: 8px;
  }

  .whatsapp-input-link strong {
    width: 100%;
    min-height: 42px;
  }
}

@media (prefers-reduced-motion: reduce) {
  .whatsapp-chat-launcher,
  .whatsapp-chat-window {
    transition: none;
  }
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
}

a {
  color: inherit;
  text-decoration: none;
}

img {
  display: block;
  max-width: 100%;
}

button,
input,
select,
textarea {
  font: inherit;
}

h1,
h2,
h3,
p {
  overflow-wrap: anywhere;
}

h1,
h2,
h3 {
  margin: 0;
  letter-spacing: 0;
}

h1 {
  max-width: 620px;
  font-size: clamp(2.55rem, 5.1vw, 4.9rem);
  line-height: 1;
}

h2 {
  font-size: clamp(1.7rem, 3vw, 2.72rem);
  line-height: 1.12;
}

h3 {
  font-size: 1.08rem;
  line-height: 1.22;
}

p {
  line-height: 1.62;
}

.site-header {
  position: sticky;
  top: 0;
  z-index: 40;
  display: grid;
  grid-template-columns: auto 1fr auto;
  align-items: center;
  gap: 22px;
  padding: 12px clamp(18px, 4vw, 42px);
  background: rgba(246, 241, 232, 0.94);
  border-bottom: 1px solid var(--line);
  backdrop-filter: blur(18px);
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-weight: 900;
}

.brand-mark {
  display: grid;
  place-items: center;
  width: 34px;
  height: 34px;
  color: #fff;
  background: var(--charcoal);
  border-radius: 6px;
  font-size: 0.82rem;
}

.site-nav {
  display: flex;
  justify-content: center;
  gap: clamp(13px, 2vw, 26px);
  color: var(--muted);
  font-size: 0.9rem;
  white-space: nowrap;
}

.site-nav a,
.text-link {
  border-bottom: 1px solid transparent;
}

.site-nav a:hover,
.text-link:hover {
  border-color: currentColor;
}

.header-action,
.button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  border-radius: 6px;
  font-weight: 850;
}

.header-action {
  min-height: 40px;
  padding: 9px 15px;
  color: #fff;
  background: var(--charcoal);
}

.nav-toggle {
  display: none;
  width: 42px;
  height: 42px;
  border: 1px solid var(--line);
  border-radius: 6px;
  background: transparent;
}

.nav-toggle span {
  display: block;
  width: 18px;
  height: 2px;
  margin: 4px auto;
  background: var(--charcoal);
}

.button {
  min-height: 46px;
  padding: 12px 18px;
  border: 1px solid transparent;
  cursor: pointer;
  transition: transform 160ms ease, background 160ms ease, border-color 160ms ease;
}

.button:hover {
  transform: translateY(-1px);
}

.button.primary {
  color: #fff;
  background: var(--gold);
}

.button.primary:hover {
  background: var(--gold-dark);
}

.button.secondary {
  color: var(--charcoal);
  background: #fff;
  border-color: var(--line);
}

.hero {
  position: relative;
  overflow: hidden;
  width: min(var(--max), calc(100% - 36px));
  min-height: 640px;
  margin: 0 auto;
  display: grid;
  align-content: center;
  padding: clamp(58px, 7vw, 92px) clamp(22px, 4.5vw, 58px);
  background:
    linear-gradient(90deg, rgba(246, 241, 232, 0.98) 0%, rgba(246, 241, 232, 0.92) 36%, rgba(246, 241, 232, 0.22) 68%, rgba(246, 241, 232, 0.06) 100%),
    url("assets/2026-06-01-v5-generated/hero-barbershop-products.png") center right / cover no-repeat;
  border-bottom: 1px solid var(--line);
}

.hero-content {
  position: relative;
  z-index: 1;
  max-width: 650px;
}

.hero-text {
  max-width: 540px;
  margin: 18px 0 0;
  color: var(--muted);
  font-size: clamp(1.04rem, 1.25vw, 1.2rem);
}

.hero-actions,
.contact-actions,
.catalog-action {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-top: 24px;
}

.hero-selling-points {
  position: relative;
  z-index: 1;
  display: flex;
  flex-wrap: wrap;
  gap: clamp(14px, 2.4vw, 28px);
  max-width: 640px;
  margin-top: 34px;
  padding-top: 22px;
  border-top: 1px solid rgba(32, 33, 31, 0.18);
}

.hero-selling-points span {
  display: grid;
  gap: 3px;
  color: var(--charcoal);
  font-size: 0.95rem;
  font-weight: 850;
  line-height: 1.1;
}

.hero-selling-points strong {
  display: block;
  color: var(--gold-dark);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1.28rem, 2vw, 1.78rem);
  font-weight: 700;
  letter-spacing: 0;
}

.hero-media {
  position: relative;
  display: grid;
  gap: 14px;
}

.hero-media img,
.media-card img,
.product-card img,
.mockup-example img,
.product-hero-media img {
  width: 100%;
  object-fit: cover;
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 8px;
}

.hero-media img {
  aspect-ratio: 1.18;
  box-shadow: var(--shadow);
}

.hero-note {
  position: absolute;
  right: clamp(22px, 4vw, 54px);
  bottom: clamp(22px, 4vw, 48px);
  z-index: 1;
  width: min(360px, calc(100% - 44px));
  padding: 16px 18px;
  color: var(--charcoal);
  background: rgba(255, 255, 255, 0.9);
  border: 1px solid var(--line);
  border-radius: 8px;
  backdrop-filter: blur(12px);
  box-shadow: 0 14px 30px rgba(24, 21, 17, 0.12);
}

.hero-note strong {
  display: block;
  margin-bottom: 6px;
}

.section,
.page-hero,
.contact-section {
  width: min(var(--max), calc(100% - 36px));
  margin: 0 auto;
}

.section {
  padding: clamp(50px, 7vw, 84px) 0;
}

.page-hero {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(330px, 0.62fr);
  gap: clamp(28px, 5vw, 62px);
  align-items: center;
  padding: clamp(54px, 7vw, 88px) 0 clamp(34px, 5vw, 62px);
}

.page-hero h1 {
  color: var(--charcoal);
  font-size: clamp(2.35rem, 4.8vw, 4.6rem);
}

.page-hero p {
  max-width: 680px;
  color: var(--muted);
  font-size: 1.03rem;
}

.eyebrow {
  margin: 0 0 10px;
  color: var(--gold-dark);
  font-size: 0.76rem;
  font-weight: 900;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.section-heading {
  max-width: 760px;
  margin-bottom: 30px;
}

.section-heading.split {
  max-width: none;
  display: flex;
  justify-content: space-between;
  gap: 24px;
  align-items: end;
}

.section-note,
.text-link {
  color: var(--muted);
}

.steps-grid,
.benefit-grid,
.product-grid,
.blog-grid,
.sample-grid,
.mockup-grid,
.spec-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 16px;
}

.benefit-grid {
  grid-template-columns: repeat(4, minmax(0, 1fr));
}

.sample-grid,
.blog-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.product-grid {
  grid-template-columns: repeat(5, minmax(0, 1fr));
}

.steps-grid article,
.benefit-grid article,
.sample-card,
.blog-card,
.spec-grid article,
.contact-card {
  padding: 24px;
  background: var(--panel);
  border: 1px solid var(--line);
  border-radius: 8px;
}

.steps-grid article,
.benefit-grid article,
.sample-card,
.blog-card,
.spec-grid article {
  transition: transform 160ms ease, box-shadow 160ms ease, border-color 160ms ease;
}

.steps-grid article:hover,
.benefit-grid article:hover,
.sample-card:hover,
.blog-card:hover,
.spec-grid article:hover {
  transform: translateY(-2px);
  border-color: rgba(184, 121, 67, 0.32);
  box-shadow: 0 12px 28px rgba(24, 21, 17, 0.08);
}

.steps-grid article {
  min-height: 176px;
}

.step-number,
.mini-label {
  display: inline-flex;
  margin-bottom: 18px;
  color: var(--gold-dark);
  font-size: 0.78rem;
  font-weight: 900;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.steps-grid p,
.benefit-grid p,
.product-card p,
.sample-card p,
.blog-card p,
.spec-grid p,
.contact-card p {
  color: var(--muted);
}

.band {
  width: 100%;
  max-width: none;
  padding-inline: max(18px, calc((100vw - var(--max)) / 2));
}

.dark-band {
  background: var(--charcoal);
  color: #fff;
}

.dark-band .eyebrow {
  color: #d9ad7b;
}

.dark-band p,
.dark-band .section-note,
.dark-band .blog-card p {
  color: rgba(255, 255, 255, 0.72);
}

.dark-band .steps-grid article,
.dark-band .benefit-grid article,
.dark-band .spec-grid article {
  color: var(--charcoal);
}

.dark-band .steps-grid article p,
.dark-band .benefit-grid article p,
.dark-band .spec-grid article p {
  color: var(--muted);
}

.dark-band .blog-card,
.dark-band .sample-card {
  background: rgba(255, 255, 255, 0.08);
  border-color: rgba(255, 255, 255, 0.16);
}

.product-card {
  display: grid;
  align-content: start;
  gap: 9px;
  min-height: 100%;
  padding: 12px 12px 14px;
  color: var(--charcoal);
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 8px;
  box-shadow: 0 10px 28px rgba(25, 24, 21, 0.08);
  transition: transform 160ms ease, box-shadow 160ms ease, border-color 160ms ease;
}

.product-card:hover {
  transform: translateY(-2px);
  border-color: rgba(184, 121, 67, 0.34);
  box-shadow: 0 16px 34px rgba(25, 24, 21, 0.12);
}

.product-card img {
  aspect-ratio: 1;
  object-fit: contain;
  padding: 8px;
  background: linear-gradient(180deg, #fbf8f2, #eee4d5);
}

.product-card span {
  font-size: 1rem;
  font-weight: 900;
}

.product-card small {
  color: var(--green);
  font-weight: 830;
  font-size: 0.86rem;
}

.product-card p {
  margin: 2px 0 0;
  font-size: 0.92rem;
}

.custom-products-link {
  display: block;
  width: fit-content;
  margin: 30px auto 0;
  color: var(--gold-dark);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1.05rem, 1.8vw, 1.38rem);
  font-style: italic;
  font-weight: 700;
  text-decoration: underline;
  text-underline-offset: 6px;
  text-decoration-thickness: 1px;
}

.custom-products-link:hover {
  color: var(--charcoal);
}

.mockup-grid {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

.mockup-feature {
  display: grid;
  grid-template-columns: minmax(0, 1.12fr) minmax(300px, 0.72fr);
  gap: 18px;
  align-items: stretch;
}

.mockup-example {
  display: grid;
  gap: 14px;
  padding: 18px;
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 8px;
}

.mockup-large img {
  aspect-ratio: 16 / 9;
  object-fit: contain;
  background: #151515;
}

.mockup-panel {
  display: grid;
  align-content: center;
  padding: clamp(24px, 4vw, 38px);
  color: #fff;
  background: var(--charcoal);
  border: 1px solid rgba(255, 255, 255, 0.14);
  border-radius: 8px;
}

.mockup-panel .eyebrow {
  color: #d9ad7b;
}

.mockup-panel h3 {
  font-size: clamp(1.55rem, 2.7vw, 2.25rem);
}

.mockup-panel p,
.mockup-panel .clean-list li {
  color: rgba(255, 255, 255, 0.76);
}

.mockup-example img {
  aspect-ratio: 1.28;
}

.mockup-caption {
  display: flex;
  justify-content: space-between;
  gap: 12px;
  color: var(--muted);
  font-weight: 820;
}

.upload-panel,
.contact-layout {
  display: grid;
  grid-template-columns: minmax(0, 0.82fr) minmax(330px, 1fr);
  gap: clamp(28px, 5vw, 72px);
  align-items: center;
}

.contact-support-copy {
  display: grid;
  gap: 18px;
}

.support-benefits {
  display: grid;
  gap: 14px;
  padding: 24px;
  background:
    linear-gradient(135deg, rgba(255, 255, 255, 0.86), rgba(246, 238, 224, 0.9));
  border: 1px solid rgba(184, 121, 67, 0.22);
  border-radius: 8px;
  box-shadow: 0 16px 34px rgba(52, 39, 27, 0.09);
}

.support-benefits h3 {
  margin: 0;
  font-size: clamp(1.2rem, 2vw, 1.55rem);
}

.support-benefits .clean-list {
  gap: 9px;
}

.support-benefits .clean-list li::before {
  background: var(--brown);
}

.trust-line {
  display: inline-flex;
  width: fit-content;
  margin: 0;
  padding: 10px 14px;
  color: var(--charcoal);
  background: rgba(184, 121, 67, 0.12);
  border: 1px solid rgba(184, 121, 67, 0.22);
  border-radius: 999px;
  font-size: 0.95rem;
  font-weight: 820;
}

.upload-section {
  background:
    linear-gradient(180deg, rgba(246, 241, 232, 0.95), rgba(239, 231, 218, 0.98));
  border-top: 1px solid rgba(36, 31, 25, 0.08);
  border-bottom: 1px solid rgba(36, 31, 25, 0.08);
}

.upload-section .upload-panel {
  grid-template-columns: 1fr;
  gap: clamp(22px, 4vw, 34px);
}

.section-heading.centered {
  max-width: 760px;
  margin-inline: auto;
  text-align: center;
}

.section-heading.centered p {
  margin-inline: auto;
}

.collection-mockup-card {
  position: relative;
  overflow: hidden;
  width: min(1120px, 100%);
  margin-inline: auto;
  background: #eadfce;
  border: 1px solid rgba(36, 31, 25, 0.18);
  border-radius: 8px;
  box-shadow: 0 28px 70px rgba(52, 39, 27, 0.18);
}

.collection-mockup-card img {
  display: block;
  width: 100%;
  aspect-ratio: 16 / 9;
  object-fit: cover;
}

.collection-logo-zone {
  position: absolute;
  display: grid;
  place-items: center;
  padding: 0.2vw;
  color: rgba(244, 232, 205, 0.94);
  border: 0;
  border-radius: 2px;
  background: transparent;
  font-size: clamp(0.32rem, 0.52vw, 0.58rem);
  font-weight: 900;
  letter-spacing: 0.08em;
  line-height: 1;
  text-align: center;
  text-transform: uppercase;
  pointer-events: none;
}

.collection-logo-zone img {
  width: 100%;
  height: 100%;
  object-fit: contain;
  filter: drop-shadow(0 2px 3px rgba(0, 0, 0, 0.42));
}

.zone-wax {
  left: 6.4%;
  top: 80.2%;
  width: 8%;
  height: 3.8%;
}

.zone-clay {
  left: 20.6%;
  top: 80.2%;
  width: 8%;
  height: 3.8%;
}

.zone-pomade {
  left: 34.7%;
  top: 80.2%;
  width: 8.6%;
  height: 3.8%;
}

.zone-powder {
  left: 47.7%;
  top: 58%;
  width: 4.1%;
  height: 5.4%;
}

.zone-spray {
  left: 57.1%;
  top: 56.5%;
  width: 4.9%;
  height: 5.8%;
}

.zone-conditioner {
  left: 67.2%;
  top: 51%;
  width: 6.4%;
  height: 5.8%;
}

.zone-shampoo {
  left: 78.6%;
  top: 51%;
  width: 6.4%;
  height: 5.8%;
}

.zone-mask {
  left: 88.7%;
  top: 62.2%;
  width: 6.2%;
  height: 5%;
}

.product-line-upload {
  width: min(920px, 100%);
  margin-inline: auto;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  align-items: end;
  box-shadow: 0 18px 50px rgba(52, 39, 27, 0.12);
}

.product-line-upload .button,
.product-line-upload .upload-disclaimer,
.product-line-upload .form-status {
  grid-column: 1 / -1;
}

.upload-disclaimer {
  margin: 0;
  color: #5f554a;
  font-size: 0.92rem;
  font-weight: 760;
  line-height: 1.5;
}

.transformation-section {
  overflow: hidden;
  background:
    linear-gradient(180deg, rgba(246, 241, 232, 0.98), rgba(234, 224, 208, 0.94));
  border-top: 1px solid rgba(36, 31, 25, 0.08);
  border-bottom: 1px solid rgba(36, 31, 25, 0.08);
}

.transformation-shell {
  display: grid;
  gap: clamp(24px, 5vw, 44px);
}

.transformation-stage {
  position: relative;
  overflow: hidden;
  width: min(1180px, 100%);
  margin-inline: auto;
  background: #eadfce;
  border: 1px solid rgba(36, 31, 25, 0.16);
  border-radius: 8px;
  box-shadow: 0 30px 80px rgba(52, 39, 27, 0.18);
  isolation: isolate;
}

.single-product-showcase::after {
  content: "";
  position: absolute;
  inset: 0;
  background:
    linear-gradient(105deg, rgba(255, 244, 218, 0.18), rgba(255, 244, 218, 0) 34%),
    linear-gradient(180deg, rgba(255, 255, 255, 0.08), rgba(68, 43, 20, 0.1));
  pointer-events: none;
  z-index: 1;
}

.transformation-image {
  display: block;
  width: 100%;
  aspect-ratio: 16 / 9;
  object-fit: cover;
}

.transformation-image.transformation-static-image {
  height: auto;
  aspect-ratio: auto;
  object-fit: contain;
}

.transformation-video {
  position: relative;
  z-index: 0;
  display: block;
  width: 100%;
  aspect-ratio: 16 / 9;
  object-fit: cover;
  background: #171612;
}

.transformation-static {
  animation: premiumImageDrift 8s ease-in-out infinite alternate;
}

.transformation-copy {
  max-width: 760px;
  margin-inline: auto;
  text-align: center;
}

.transformation-copy p {
  margin-inline: auto;
}

.transformation-copy .hero-actions {
  justify-content: center;
}

@keyframes premiumImageDrift {
  from {
    transform: scale(1);
  }
  to {
    transform: scale(1.018) translateY(-3px);
  }
}

.mockup-tool,
.contact-form {
  display: grid;
  gap: 14px;
  padding: 24px;
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 8px;
  box-shadow: var(--shadow);
}

.bottle-preview {
  min-height: 330px;
  display: grid;
  align-content: center;
  justify-items: center;
}

.bottle-neck {
  width: 70px;
  height: 66px;
  border-radius: 16px 16px 7px 7px;
  background: linear-gradient(90deg, #121312, #343735 52%, #111);
}

.bottle-body {
  width: min(210px, 100%);
  height: 285px;
  display: grid;
  place-items: center;
  border-radius: 34px 34px 22px 22px;
  background: linear-gradient(110deg, #0d0e0d 0%, #2f3330 48%, #080908 100%);
  box-shadow: 18px 20px 40px rgba(0, 0, 0, 0.24);
}

.bottle-label {
  width: 72%;
  min-height: 104px;
  display: grid;
  place-items: center;
  padding: 12px;
  color: var(--charcoal);
  background: #f4efe4;
  border-radius: 6px;
  text-align: center;
  font-weight: 900;
  overflow: hidden;
}

.bottle-label img {
  max-height: 88px;
  object-fit: contain;
}

label {
  display: grid;
  gap: 8px;
  color: var(--charcoal);
  font-weight: 760;
}

input,
select,
textarea {
  width: 100%;
  min-height: 46px;
  padding: 11px 12px;
  color: var(--ink);
  background: #fbfaf7;
  border: 1px solid var(--line);
  border-radius: 6px;
}

textarea {
  resize: vertical;
}

.form-status {
  min-height: 24px;
  color: var(--green);
  font-weight: 830;
}

.disabled-link {
  opacity: 0.55;
  pointer-events: none;
}

.form-honeypot {
  position: absolute !important;
  left: -10000px !important;
  width: 1px !important;
  height: 1px !important;
  overflow: hidden !important;
}

.turnstile-container {
  min-height: 65px;
}

.turnstile-container[hidden] {
  display: none;
  min-height: 0;
}

.product-hero {
  width: min(var(--max), calc(100% - 36px));
  margin: 0 auto;
  display: grid;
  grid-template-columns: minmax(0, 0.94fr) minmax(360px, 0.75fr);
  gap: clamp(28px, 5vw, 62px);
  align-items: center;
  padding: clamp(54px, 7vw, 88px) 0 clamp(40px, 6vw, 70px);
}

.product-hero h1 {
  color: var(--charcoal);
  font-size: clamp(2.25rem, 4.7vw, 4.5rem);
}

.product-hero p {
  max-width: 680px;
  color: var(--muted);
  font-size: 1.03rem;
}

.product-hero-media img {
  aspect-ratio: 1;
  box-shadow: var(--shadow);
}

.product-pill {
  display: inline-flex;
  width: fit-content;
  margin-top: 18px;
  padding: 10px 12px;
  color: var(--gold-dark);
  background: rgba(184, 121, 67, 0.12);
  border: 1px solid rgba(184, 121, 67, 0.3);
  border-radius: 6px;
  font-weight: 900;
}

.product-info {
  display: grid;
  grid-template-columns: minmax(0, 0.88fr) minmax(320px, 1fr);
  gap: clamp(28px, 5vw, 72px);
  align-items: start;
}

.product-launch-card {
  display: flex;
  justify-content: space-between;
  gap: 24px;
  align-items: center;
  padding: clamp(26px, 4vw, 42px);
  color: #fff;
  background: var(--charcoal);
  border-radius: 8px;
}

.product-launch-card h2 {
  font-family: Georgia, "Times New Roman", serif;
  color: #d9ad7b;
  font-size: clamp(2rem, 4vw, 3.6rem);
}

.product-launch-card p {
  color: rgba(255, 255, 255, 0.74);
}

.product-launch-card.light {
  color: var(--charcoal);
  background: #fff;
  border: 1px solid var(--line);
  box-shadow: var(--shadow);
}

.product-launch-card.light p {
  color: var(--muted);
}

.clean-list {
  display: grid;
  gap: 10px;
  margin: 22px 0 0;
  padding: 0;
  list-style: none;
}

.clean-list li {
  position: relative;
  padding-left: 24px;
  color: var(--muted);
  line-height: 1.55;
}

.clean-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0.72em;
  width: 9px;
  height: 9px;
  border-radius: 50%;
  background: var(--gold);
}

.mockup-panel .clean-list li::before {
  background: #d9ad7b;
}

.contact-section {
  display: flex;
  justify-content: space-between;
  gap: 24px;
  align-items: center;
  margin-bottom: clamp(30px, 5vw, 58px);
  padding: clamp(30px, 4.5vw, 50px);
  color: #fff;
  background: var(--charcoal);
  border-radius: 8px;
}

.contact-section h2 {
  max-width: 680px;
}

.contact-section p {
  color: rgba(255, 255, 255, 0.72);
}

.knowledge-hero {
  width: min(var(--max), calc(100% - 36px));
  margin: 0 auto;
  display: grid;
  grid-template-columns: minmax(0, 0.92fr) minmax(320px, 0.72fr);
  gap: clamp(26px, 5vw, 62px);
  align-items: center;
  padding: clamp(52px, 7vw, 88px) 0 clamp(34px, 5vw, 58px);
}

.knowledge-hero h1,
.article-hero h1 {
  color: var(--charcoal);
  font-size: clamp(2.3rem, 4.8vw, 4.5rem);
}

.knowledge-hero p,
.article-hero p {
  max-width: 720px;
  color: var(--muted);
  font-size: 1.04rem;
}

.category-grid,
.article-list,
.learning-path,
.related-grid {
  display: grid;
  gap: 16px;
}

.category-grid {
  grid-template-columns: repeat(5, minmax(0, 1fr));
}

.category-card,
.article-card,
.path-step,
.faq-item,
.related-card {
  display: grid;
  gap: 10px;
  padding: 22px;
  color: var(--charcoal);
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 8px;
  box-shadow: 0 10px 26px rgba(24, 21, 17, 0.07);
}

.category-card:hover,
.article-card:hover,
.related-card:hover {
  transform: translateY(-2px);
  border-color: rgba(184, 121, 67, 0.34);
  box-shadow: 0 14px 30px rgba(24, 21, 17, 0.1);
}

.category-card p,
.article-card p,
.path-step p,
.faq-item p,
.related-card p {
  margin: 0;
  color: var(--muted);
}

.faq-cta {
  width: fit-content;
  margin-top: 2px;
  font-size: 0.95rem;
}

.article-list {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.article-card img,
.article-featured-image {
  width: 100%;
  object-fit: cover;
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 8px;
}

.article-card img {
  aspect-ratio: 1.25;
}

.article-meta {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  color: var(--muted);
  font-size: 0.88rem;
  font-weight: 760;
}

.learning-path {
  grid-template-columns: repeat(5, minmax(0, 1fr));
}

.path-step {
  position: relative;
  min-height: 150px;
}

.path-step strong {
  color: var(--gold-dark);
  font-family: Georgia, "Times New Roman", serif;
  font-size: 1.28rem;
}

.article-hero {
  width: min(880px, calc(100% - 36px));
  margin: 0 auto;
  padding: clamp(46px, 7vw, 82px) 0 28px;
}

.article-featured {
  width: min(980px, calc(100% - 36px));
  margin: 0 auto;
}

.article-featured-image {
  aspect-ratio: 16 / 9;
  box-shadow: var(--shadow);
}

.article-body {
  width: min(780px, calc(100% - 36px));
  margin: 0 auto;
  padding: clamp(34px, 5vw, 58px) 0;
}

.article-body h2 {
  margin-top: 34px;
  font-size: clamp(1.45rem, 2.4vw, 2.05rem);
}

.article-body p,
.article-body li {
  color: var(--muted);
  font-size: 1.02rem;
  line-height: 1.72;
}

.article-body ul,
.article-body ol {
  display: grid;
  gap: 9px;
  padding-left: 22px;
}

.faq-list {
  display: grid;
  gap: 12px;
  margin-top: 20px;
}

.related-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
  margin-top: 18px;
}

.article-cta {
  width: min(880px, calc(100% - 36px));
  margin: 0 auto clamp(34px, 5vw, 60px);
  padding: clamp(28px, 4vw, 44px);
  color: #fff;
  background: var(--charcoal);
  border-radius: 8px;
}

.article-cta p {
  color: rgba(255, 255, 255, 0.72);
}

.trust-page-hero .hero-media img {
  aspect-ratio: 1.18;
}

.trust-grid,
.process-grid {
  display: grid;
  gap: 16px;
}

.trust-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.trust-grid.compact {
  grid-template-columns: 1fr;
}

.trust-grid article,
.process-grid article {
  padding: 24px;
  color: var(--charcoal);
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 8px;
  box-shadow: 0 10px 26px rgba(24, 21, 17, 0.07);
}

.trust-grid article p,
.process-grid article p {
  color: var(--muted);
}

.trust-split {
  display: grid;
  grid-template-columns: minmax(0, 0.86fr) minmax(320px, 0.76fr);
  gap: clamp(28px, 5vw, 66px);
  align-items: start;
}

.trust-split p {
  color: var(--muted);
}

.story-hero .hero-media img {
  aspect-ratio: 1.35;
}

.founder-grid,
.testimonial-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 18px;
}

.founder-card,
.testimonial-grid blockquote {
  margin: 0;
  padding: clamp(24px, 3vw, 34px);
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 8px;
  box-shadow: 0 12px 30px rgba(24, 21, 17, 0.08);
}

.founder-card h3 {
  margin-top: 12px;
  font-size: clamp(1.45rem, 2.4vw, 2rem);
}

.founder-card p,
.testimonial-grid p,
.story-growth-note,
.feedback-note {
  color: var(--muted);
}

.story-problem {
  align-items: center;
}

.story-quote {
  margin: 0;
  padding: clamp(28px, 4vw, 46px);
  color: #fff;
  background: var(--charcoal);
  border-left: 5px solid var(--gold);
  border-radius: 8px;
  box-shadow: var(--shadow);
}

.story-quote p {
  margin-top: 0;
  color: #fff;
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1.45rem, 3vw, 2.35rem);
  line-height: 1.25;
}

.story-quote cite {
  color: rgba(255, 255, 255, 0.68);
  font-size: 0.88rem;
  font-style: normal;
}

.story-scale {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(300px, 0.72fr);
  gap: clamp(30px, 5vw, 70px);
  align-items: center;
}

.story-statement {
  margin: 0;
  padding: clamp(24px, 3vw, 34px);
  color: #fff;
  border: 1px solid rgba(255, 255, 255, 0.2);
  border-radius: 8px;
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1.35rem, 2.6vw, 2rem);
  line-height: 1.3;
}

.growth-path {
  display: grid;
  grid-template-columns: 1fr auto 1fr auto 1fr;
  gap: 16px;
  align-items: center;
}

.growth-path article {
  min-height: 210px;
  padding: 26px;
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 8px;
}

.growth-path > span {
  color: var(--gold-dark);
  font-size: 2rem;
}

.growth-path strong {
  display: block;
  margin-bottom: 10px;
  color: var(--gold-dark);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(2.2rem, 5vw, 4rem);
}

.growth-path p {
  color: var(--muted);
}

.story-growth-note,
.feedback-note {
  max-width: 820px;
  margin-top: 20px;
}

.testimonial-grid blockquote p {
  margin: 0;
  font-size: 1.04rem;
}

.process-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.process-grid strong {
  color: var(--gold-dark);
  font-family: Georgia, "Times New Roman", serif;
  font-size: 1.5rem;
}

.step-cta {
  display: inline-block;
  margin-top: 12px;
  font-weight: 900;
}

.support-section,
.product-guidance-section {
  border: 1px solid rgba(146, 91, 49, 0.18);
}

.guidance-actions {
  width: min(860px, 100%);
  margin: -18px auto 0;
  justify-content: center;
}

.legal-content {
  width: min(820px, calc(100% - 36px));
}

.legal-content h2 {
  margin-top: 30px;
  font-size: clamp(1.35rem, 2.2vw, 1.9rem);
}

.legal-content p {
  color: var(--muted);
}

.faq-list.large {
  width: min(920px, 100%);
  margin-inline: auto;
}

.site-footer {
  margin-top: clamp(42px, 7vw, 86px);
  padding: clamp(28px, 5vw, 54px) clamp(18px, 4vw, 44px) 26px;
  color: var(--charcoal);
  background:
    linear-gradient(180deg, rgba(255, 252, 246, 0.82), rgba(231, 219, 202, 0.94)),
    var(--cream-strong);
  border-top: 1px solid rgba(36, 31, 25, 0.16);
}

.footer-cta,
.footer-main,
.footer-bottom {
  width: min(var(--max), 100%);
  margin-inline: auto;
}

.footer-cta {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  padding: clamp(24px, 4vw, 36px);
  color: #fff;
  background:
    linear-gradient(135deg, rgba(31, 29, 24, 0.98), rgba(53, 42, 32, 0.98));
  border: 1px solid rgba(210, 164, 112, 0.28);
  border-radius: 8px;
  box-shadow: 0 24px 60px rgba(31, 24, 18, 0.18);
}

.footer-cta .eyebrow {
  color: var(--gold);
}

.footer-cta h2 {
  max-width: 720px;
  margin: 8px 0 0;
  color: #fff;
  font-size: clamp(1.6rem, 3vw, 2.65rem);
  line-height: 1.05;
}

.footer-cta-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  justify-content: flex-end;
}

.footer-main {
  display: grid;
  grid-template-columns: minmax(240px, 1.25fr) repeat(3, minmax(150px, 0.75fr));
  gap: clamp(24px, 4vw, 52px);
  padding: clamp(30px, 5vw, 48px) 0;
  border-bottom: 1px solid rgba(36, 31, 25, 0.14);
}

.footer-brand h3 {
  margin: 0 0 14px;
  font-size: clamp(1.35rem, 2vw, 1.8rem);
  letter-spacing: 0;
}

.footer-brand p {
  max-width: 360px;
  margin: 0;
  color: #373029;
  font-size: 1rem;
  line-height: 1.65;
}

.footer-brand .footer-proof {
  margin-top: 14px;
  color: var(--gold-dark);
  font-weight: 800;
}

.footer-column {
  display: grid;
  align-content: start;
  gap: 11px;
}

.footer-column h4 {
  margin: 0 0 4px;
  color: var(--gold-dark);
  font-size: 0.78rem;
  font-weight: 900;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.footer-column a,
.footer-bottom a {
  color: var(--charcoal);
  font-weight: 800;
}

.footer-column a:hover,
.footer-bottom a:hover {
  color: var(--gold-dark);
}

.footer-bottom {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 18px;
  padding-top: 22px;
  color: #4a4138;
  font-size: 0.95rem;
  font-weight: 700;
}

@media (max-width: 1180px) {
  .site-header {
    grid-template-columns: auto auto;
  }

  .nav-toggle {
    display: block;
    justify-self: end;
  }

  .site-nav,
  .header-action {
    display: none;
  }

  .site-header.nav-open .site-nav {
    grid-column: 1 / -1;
    display: grid;
    justify-content: stretch;
    gap: 0;
    border-top: 1px solid var(--line);
  }

  .site-header.nav-open .site-nav a {
    padding: 14px 0;
    border-bottom: 1px solid var(--line);
    white-space: normal;
  }

  .hero,
  .page-hero,
  .knowledge-hero,
  .trust-split,
  .upload-panel,
  .contact-layout,
  .product-hero,
  .product-info,
  .contact-section,
  .mockup-feature {
    grid-template-columns: 1fr;
  }

  .product-launch-card {
    display: grid;
  }

  .benefit-grid,
  .product-grid,
  .steps-grid,
  .sample-grid,
  .blog-grid,
  .spec-grid,
  .category-grid,
  .article-list,
  .learning-path,
  .related-grid,
  .trust-grid,
  .process-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .contact-section {
    display: grid;
  }

  .product-line-upload {
    grid-template-columns: 1fr;
  }

  .footer-cta {
    display: grid;
    justify-items: start;
  }

  .footer-cta-actions {
    justify-content: start;
  }

  .footer-main {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .story-scale {
    grid-template-columns: 1fr;
  }

  .growth-path {
    grid-template-columns: 1fr;
  }

  .growth-path > span {
    transform: rotate(90deg);
    justify-self: center;
  }
}

@media (max-width: 640px) {
  .site-header {
    padding-inline: 16px;
  }

  .nav-toggle {
    width: 46px;
    height: 46px;
  }

  h1 {
    font-size: clamp(2.25rem, 11vw, 3.1rem);
  }

  h2 {
    font-size: clamp(1.75rem, 8vw, 2.35rem);
  }

  .hero {
    min-height: auto;
    padding-top: 36px;
    background:
      linear-gradient(180deg, rgba(246, 241, 232, 0.98) 0%, rgba(246, 241, 232, 0.9) 48%, rgba(246, 241, 232, 0.24) 100%),
      url("assets/2026-06-01-v5-generated/hero-barbershop-products.png") center bottom / cover no-repeat;
    padding-bottom: 260px;
  }

  .hero-selling-points {
    grid-template-columns: repeat(3, minmax(0, 1fr));
    display: grid;
    gap: 10px;
    margin-top: 28px;
    padding-top: 18px;
  }

  .hero-selling-points span {
    min-width: 0;
    font-size: 0.82rem;
    line-height: 1.18;
  }

  .hero-selling-points strong {
    font-size: clamp(1.25rem, 6.2vw, 1.55rem);
    white-space: nowrap;
  }

  .page-hero,
  .knowledge-hero {
    gap: 24px;
    padding-top: 42px;
    padding-bottom: 34px;
  }

  .page-hero h1,
  .knowledge-hero h1 {
    font-size: clamp(2rem, 9.2vw, 2.5rem);
    line-height: 1.02;
  }

  .page-hero .hero-media img,
  .knowledge-hero .hero-media img {
    aspect-ratio: 4 / 3;
  }

  #contactForm {
    scroll-margin-top: 86px;
  }

  .hero-note {
    right: 18px;
    bottom: 18px;
  }

  .hero-actions,
  .contact-actions,
  .catalog-action,
  .section-heading.split {
    display: grid;
  }

  .button {
    width: 100%;
  }

  .benefit-grid,
  .product-grid,
  .steps-grid,
  .sample-grid,
  .blog-grid,
  .spec-grid,
  .mockup-grid,
  .category-grid,
  .article-list,
  .learning-path,
  .related-grid,
  .trust-grid,
  .process-grid {
    grid-template-columns: 1fr;
  }

  .bottle-body {
    width: 190px;
    height: 270px;
  }

  .collection-mockup-card {
    width: calc(100% + 12px);
    margin-left: -6px;
  }

  .collection-mockup-card img {
    aspect-ratio: 1.18;
  }

  .collection-logo-zone {
    font-size: clamp(0.28rem, 1.45vw, 0.58rem);
    border-radius: 3px;
  }

  .transformation-stage {
    width: calc(100% + 12px);
    margin-left: -6px;
  }

  .transformation-image {
    aspect-ratio: 1.14;
  }

  .transformation-video {
    aspect-ratio: 16 / 9;
    object-fit: contain;
  }

  .transformation-copy {
    text-align: left;
  }

  .footer-main {
    grid-template-columns: 1fr;
  }

  .founder-grid,
  .testimonial-grid {
    grid-template-columns: 1fr;
  }

  .growth-path article {
    min-height: auto;
  }

  .footer-cta-actions {
    width: 100%;
    display: grid;
  }

  .footer-bottom {
    display: grid;
  }
}

@media (prefers-reduced-motion: reduce) {
  .transformation-static {
    animation: none;
  }
}

/* Our Story documentary layout - 2026-06-15 */
.story-documentary {
  overflow: hidden;
}

.story-opening {
  position: relative;
  min-height: min(620px, calc(100vh - 76px));
  display: flex;
  align-items: center;
  isolation: isolate;
  color: #fff;
  background: #171512;
}

.story-opening > img,
.story-opening-overlay {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
}

.story-opening > img {
  z-index: -2;
  object-fit: cover;
  object-position: center;
}

.story-opening-overlay {
  z-index: -1;
  background: linear-gradient(90deg, rgba(16, 14, 12, 0.96) 0%, rgba(16, 14, 12, 0.78) 48%, rgba(16, 14, 12, 0.18) 100%);
}

.story-opening-copy {
  width: min(880px, calc(100% - 40px));
  margin-left: max(20px, calc((100% - var(--max)) / 2));
  padding: clamp(34px, 5vw, 56px) 0;
}

.story-opening .eyebrow,
.story-industrial .eyebrow,
.story-question .eyebrow,
.story-closing .eyebrow {
  color: var(--gold);
}

.story-opening h1 {
  max-width: 840px;
  margin: 10px 0 18px;
  color: #fff;
  font-size: clamp(2.35rem, 3.2vw, 3.45rem);
  line-height: 1.04;
}

.story-lead {
  max-width: 660px;
  margin: 0;
  color: rgba(255, 255, 255, 0.88);
  font-size: clamp(1rem, 1.2vw, 1.12rem);
  line-height: 1.55;
}

.story-pain-list,
.story-choice-list {
  margin: 20px 0 0;
  padding: 0;
  list-style: none;
  counter-reset: story-list;
}

.story-pain-list li,
.story-choice-list li {
  position: relative;
  counter-increment: story-list;
  padding: 10px 0 10px 42px;
  border-top: 1px solid rgba(255, 255, 255, 0.2);
  font-weight: 750;
  font-size: 0.96rem;
  line-height: 1.45;
}

.story-pain-list li::before,
.story-choice-list li::before {
  content: "0" counter(story-list);
  position: absolute;
  left: 0;
  color: var(--gold);
  font-family: Georgia, "Times New Roman", serif;
  font-weight: 700;
}

.story-opening .hero-actions {
  margin-top: 24px;
}

.story-opening .button.secondary,
.story-closing .button.secondary {
  color: #fff;
  border-color: rgba(255, 255, 255, 0.48);
  background: rgba(255, 255, 255, 0.08);
}

.story-chapter,
.story-question,
.story-closing,
.story-collaborations {
  width: min(980px, calc(100% - 40px));
  margin-inline: auto;
  padding: clamp(38px, 5vw, 64px) 0;
}

.story-chapter h2,
.story-question h2,
.story-closing h2,
.story-chapter-heading h2 {
  max-width: 880px;
  margin: 8px 0 18px;
  font-size: clamp(1.65rem, 2.15vw, 2.25rem);
  line-height: 1.12;
}

.story-chapter > p,
.story-question > p,
.story-closing > p,
.story-chapter-heading > p {
  max-width: 820px;
  font-size: clamp(0.98rem, 1vw, 1.05rem);
  line-height: 1.62;
}

.story-choice-list {
  margin: 24px 0;
}

.story-choice-list li {
  padding-block: 12px;
  color: var(--charcoal);
  border-color: rgba(36, 31, 25, 0.18);
  font-size: 0.98rem;
  line-height: 1.5;
}

.story-choice-list li::before {
  color: var(--gold-dark);
}

.story-emphasis {
  color: var(--charcoal);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1.18rem, 1.55vw, 1.45rem) !important;
  font-weight: 700;
  line-height: 1.3 !important;
}

.story-industrial {
  display: grid;
  grid-template-columns: minmax(0, 0.9fr) minmax(440px, 1.1fr);
  align-items: stretch;
  color: rgba(255, 255, 255, 0.82);
  background: #1b1a17;
}

.story-industrial-copy {
  width: min(620px, 100%);
  justify-self: end;
  padding: clamp(42px, 5vw, 62px) clamp(24px, 4vw, 54px) clamp(42px, 5vw, 62px) max(20px, calc((100vw - var(--max)) / 2));
}

.story-industrial h2 {
  margin: 8px 0 18px;
  color: #fff;
  font-size: clamp(1.65rem, 2.15vw, 2.25rem);
  line-height: 1.12;
}

.story-industrial p {
  font-size: 0.98rem;
  line-height: 1.6;
}

.story-industrial > img {
  width: 100%;
  height: 100%;
  min-height: 420px;
  object-fit: cover;
}

.story-machine-list {
  color: #fff;
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1.12rem, 1.55vw, 1.38rem);
  font-weight: 700;
}

.story-industrial .story-statement {
  margin: 24px 0;
  padding: 0 0 0 22px;
  border: 0;
  border-left: 3px solid var(--gold);
  border-radius: 0;
  color: #fff;
  font-size: clamp(1.15rem, 1.65vw, 1.55rem);
}

.story-question {
  width: 100%;
  max-width: none;
  padding-inline: max(20px, calc((100% - 980px) / 2));
  color: rgba(255, 255, 255, 0.82);
  background: #141310;
}

.story-question h2 {
  color: #fff;
}

.story-question blockquote {
  max-width: 900px;
  margin: 24px 0;
  padding: 0;
  border: 0;
}

.story-question blockquote p {
  margin: 0;
  color: #fff;
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1.35rem, 2.1vw, 2rem);
  line-height: 1.22;
}

.founder-profiles {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: clamp(24px, 4vw, 48px);
  margin: 34px 0;
}

.founder-profiles figure {
  margin: 0;
}

.founder-profiles img {
  width: 100%;
  height: auto;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: center 20%;
  border-radius: 6px;
  filter: saturate(0.82) contrast(1.03);
}

.founder-profiles figcaption {
  padding-top: 16px;
}

.founder-profiles figcaption span {
  display: block;
  color: var(--muted);
  font-size: 0.73rem;
  font-weight: 850;
  text-transform: uppercase;
}

.founder-profiles h3 {
  margin: 8px 0 3px;
  font-size: clamp(1.45rem, 2vw, 1.9rem);
}

.founder-profiles p {
  color: var(--muted);
  line-height: 1.55;
}

.founder-profiles .founder-role {
  margin: 0 0 12px;
  color: var(--gold-dark);
  font-weight: 850;
}

.story-solution {
  background: #24211c;
}

.story-growth .growth-path {
  display: grid;
  grid-template-columns: 1fr;
  width: min(620px, 100%);
  margin: 28px 0;
  gap: 10px;
}

.story-growth .growth-path article {
  min-height: 0;
  display: grid;
  grid-template-columns: 190px minmax(0, 1fr);
  align-items: center;
  column-gap: 24px;
  padding: 16px 0;
  background: transparent;
  border: 0;
  border-top: 1px solid rgba(36, 31, 25, 0.18);
  border-radius: 0;
}

.story-growth .growth-path strong {
  grid-row: 1 / 3;
  margin: 0;
}

.story-growth .growth-path h3,
.story-growth .growth-path p {
  margin: 0;
}

.story-growth .growth-path > span {
  justify-self: start;
  margin-left: 54px;
  color: var(--gold-dark);
  font-size: 2rem;
}

.story-collaborations {
  width: min(var(--max), calc(100% - 40px));
  border-top: 1px solid var(--line);
}

.story-chapter-heading {
  max-width: 920px;
}

.collaboration-wall {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
  margin-top: 28px;
}

.collaboration-wall article {
  position: relative;
  overflow: hidden;
  min-height: 330px;
  padding: 16px;
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 6px;
}

.collaboration-wall img {
  width: 100%;
  height: auto;
  aspect-ratio: 1;
  object-fit: contain;
  background: var(--cream);
}

.collaboration-logo {
  position: absolute;
  top: 30px;
  left: 30px;
  z-index: 1;
  padding: 7px 10px;
  color: #f1c987;
  background: #15130f;
  border: 1px solid rgba(210, 164, 112, 0.35);
  font-size: 0.68rem;
  font-weight: 900;
}

.collaboration-wall h3 {
  margin: 16px 0 3px;
}

.collaboration-wall p {
  margin: 0;
  color: var(--muted);
}

.collaboration-future {
  display: grid;
  align-content: end;
  min-height: 330px;
  color: #fff;
  background: #1b1915 !important;
}

.future-mark {
  margin-bottom: auto;
  padding: 34px 0 14px;
  color: var(--gold);
  font-family: Georgia, "Times New Roman", serif;
  font-size: 5rem;
  line-height: 1;
}

.collaboration-future h3,
.collaboration-future p {
  color: #fff;
}

.story-testimonials {
  display: grid;
  gap: 24px;
  margin-top: 45px;
}

.story-testimonials blockquote {
  margin: 0;
  padding: 0 0 0 28px;
  border-left: 3px solid var(--gold-dark);
}

.story-testimonials p {
  margin: 0;
  color: var(--charcoal);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1.35rem, 2.4vw, 2rem);
  line-height: 1.45;
}

.story-closing {
  width: 100%;
  max-width: none;
  padding-inline: max(20px, calc((100% - 980px) / 2));
  color: rgba(255, 255, 255, 0.84);
  background: #191713;
}

.story-closing h2,
.story-closing .story-emphasis {
  color: #fff;
}

.story-closing .hero-actions {
  margin-top: 34px;
}

.story-links {
  display: flex;
  flex-wrap: wrap;
  gap: 16px 28px;
  margin-top: 42px;
  padding-top: 24px;
  border-top: 1px solid rgba(255, 255, 255, 0.2);
}

.story-links a {
  color: #fff;
  font-weight: 800;
  text-decoration: underline;
  text-underline-offset: 5px;
}

.story-proof {
  padding: clamp(44px, 5vw, 70px) max(20px, calc((100% - var(--max)) / 2));
  color: #fff;
  background: linear-gradient(135deg, #28231d 0%, #151412 72%);
  border-top: 1px solid rgba(210, 164, 112, 0.28);
}

.story-proof-heading {
  max-width: 900px;
  margin-bottom: 28px;
}

.story-proof-heading h2 {
  margin: 8px 0 12px;
  color: #fff;
  font-size: clamp(1.65rem, 2.2vw, 2.35rem);
  line-height: 1.12;
}

.story-proof-question {
  margin: 0;
  color: var(--gold);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1.18rem, 1.55vw, 1.45rem);
  font-style: italic;
}

.story-proof .story-testimonials {
  display: grid;
  gap: 22px;
  margin: 0 0 26px;
}

.story-testimonial {
  display: grid;
  grid-template-columns: 112px minmax(0, 1fr);
  gap: 26px;
  align-items: start;
  padding: 20px;
  background: rgba(255, 255, 255, 0.07);
  border: 1px solid rgba(255, 255, 255, 0.14);
  border-radius: 6px;
}

.story-testimonial > img {
  width: 112px;
  height: 112px;
  object-fit: cover;
  border-radius: 50%;
  border: 2px solid rgba(210, 164, 112, 0.75);
}

.story-testimonial blockquote {
  margin: 0;
  padding: 0;
  border: 0;
}

.story-testimonial blockquote p {
  margin: 0;
  color: rgba(255, 255, 255, 0.92);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(1rem, 1.18vw, 1.14rem);
  line-height: 1.5;
}

.story-testimonial .testimonial-source {
  margin: 18px 0 0;
  color: var(--gold);
  font-size: 0.92rem;
  font-weight: 850;
  font-family: inherit;
  line-height: 1.35;
}

.story-testimonial .testimonial-source span {
  display: block;
  margin-top: 3px;
  color: rgba(255, 255, 255, 0.55);
  font-size: 0.75rem;
  font-weight: 700;
}

.story-proof .feedback-note {
  max-width: 850px;
  margin: 0 0 28px;
  color: rgba(255, 255, 255, 0.58);
  font-size: 0.78rem;
  line-height: 1.6;
}

@media (max-width: 900px) {
  .story-opening {
    min-height: min(600px, calc(100vh - 70px));
  }

  .story-opening-overlay {
    background: linear-gradient(180deg, rgba(16, 14, 12, 0.5) 0%, rgba(16, 14, 12, 0.93) 62%, rgba(16, 14, 12, 0.98) 100%);
  }

  .story-industrial {
    grid-template-columns: 1fr;
  }

  .story-industrial-copy {
    width: 100%;
    justify-self: stretch;
    padding-inline: 20px;
  }

  .story-industrial > img {
    min-height: 280px;
    max-height: 420px;
  }

  .collaboration-wall {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
}

@media (max-width: 640px) {
  .story-opening {
    min-height: 620px;
  }

  .story-opening > img {
    object-position: 62% center;
  }

  .story-opening-copy {
    width: calc(100% - 32px);
    margin-left: 16px;
    padding-block: 34px;
  }

  .story-opening h1 {
    font-size: clamp(2rem, 9vw, 2.65rem);
  }

  .story-pain-list {
    margin-top: 20px;
  }

  .story-pain-list li {
    padding-block: 10px;
    font-size: 0.94rem;
  }

  .story-chapter,
  .story-collaborations {
    width: calc(100% - 32px);
  }

  .story-chapter,
  .story-question,
  .story-closing,
  .story-collaborations {
    padding-top: 42px;
    padding-bottom: 42px;
  }

  .founder-profiles,
  .collaboration-wall {
    grid-template-columns: 1fr;
  }

  .story-growth .growth-path article {
    grid-template-columns: 1fr;
    row-gap: 8px;
  }

  .story-growth .growth-path > span {
    margin-left: 0;
  }

  .collaboration-wall article,
  .collaboration-future {
    min-height: 0;
  }

  .story-opening {
    min-height: 620px;
  }

  .story-opening h1 {
    font-size: clamp(2rem, 9vw, 2.65rem);
  }

  .story-proof {
    padding: 44px 16px;
  }

  .story-proof-heading h2 {
    font-size: clamp(1.7rem, 7vw, 2.1rem);
  }

  .story-testimonial {
    grid-template-columns: 64px minmax(0, 1fr);
    gap: 16px;
    padding: 20px 16px;
  }

  .story-testimonial > img {
    width: 64px;
    height: 64px;
  }

  .story-testimonial blockquote p {
    font-size: 1.02rem;
  }
}

/* 2026-06-17 Our Story detail fixes: visible closing CTA and compact growth cards. */
.story-belief .button.secondary {
  color: var(--charcoal);
  background: #fffaf1;
  border-color: #fffaf1;
}

.story-belief .button.secondary:hover,
.story-belief .button.secondary:focus-visible {
  color: var(--charcoal);
  background: #fff;
  border-color: #fff;
}

.story-apple .story-meaning .growth-path {
  display: grid !important;
  grid-template-columns: repeat(4, minmax(0, 1fr)) !important;
  gap: 18px !important;
  width: min(1120px, 100%) !important;
  max-width: 1120px !important;
  margin: 34px auto 28px !important;
  align-items: stretch !important;
}

.story-apple .story-meaning .growth-path > span {
  display: none !important;
}

.story-apple .story-meaning .growth-path article {
  min-height: 205px !important;
  display: flex !important;
  flex-direction: column !important;
  justify-content: center !important;
  padding: 24px 16px !important;
  background: rgba(255, 250, 241, 0.82) !important;
  border: 1px solid rgba(151, 92, 47, 0.18) !important;
  box-shadow: 0 18px 44px rgba(35, 29, 22, 0.06) !important;
}

.story-apple .story-meaning .growth-path strong {
  margin-bottom: 8px !important;
  font-size: clamp(2.25rem, 3.1vw, 3.15rem) !important;
  line-height: 0.95 !important;
  overflow-wrap: anywhere;
}

.story-apple .story-meaning .growth-path article:last-of-type strong {
  font-size: clamp(2rem, 2.7vw, 2.75rem) !important;
}

.story-apple .story-meaning .growth-path span {
  margin: 4px 0 14px !important;
  letter-spacing: 0.04em;
}

.story-apple .story-meaning .growth-path p {
  max-width: 220px;
  margin: 0 auto !important;
}

@media (max-width: 980px) {
  .story-apple .story-meaning .growth-path {
    grid-template-columns: repeat(2, minmax(0, 1fr)) !important;
    max-width: 720px !important;
  }
}

@media (max-width: 640px) {
  .story-apple .story-meaning .growth-path {
    grid-template-columns: 1fr !important;
    gap: 12px !important;
  }

  .story-apple .story-meaning .growth-path article {
    min-height: 0 !important;
    padding: 20px 16px !important;
  }
}

/* Keep wide product line and before/after hero images fully in frame. */
.page-hero .hero-media img[src$="hero-barbershop-products.png"],
.knowledge-hero .hero-media img[src$="hero-barbershop-products.png"],
.page-hero .hero-media img[src$="nelkurova-volume-powder-before-after-barbershop-mockup.png"] {
  height: auto;
  aspect-ratio: auto;
  object-fit: contain;
}

/* Keep supporting hero media secondary while preserving the left/right story layout. */
.page-hero > .hero-media,
.knowledge-hero > .hero-media {
  width: min(100%, 420px);
  justify-self: end;
}

@media (min-width: 900px) and (max-width: 1180px) {
  .page-hero,
  .knowledge-hero {
    grid-template-columns: minmax(0, 1fr) minmax(280px, 0.52fr);
    gap: clamp(28px, 4vw, 48px);
  }

  .page-hero > .hero-media,
  .knowledge-hero > .hero-media {
    width: min(100%, 360px);
  }
}

@media (max-width: 899px) {
  .page-hero > .hero-media,
  .knowledge-hero > .hero-media {
    width: min(100%, 520px);
    justify-self: center;
  }
}

/* Homepage customer proof: real products, concise copy, and a calm editorial gallery. */
.customer-proof {
  overflow: hidden;
}

.customer-proof-heading {
  display: grid;
  grid-template-columns: minmax(0, 1.35fr) minmax(250px, 0.65fr);
  gap: clamp(32px, 6vw, 88px);
  align-items: end;
  margin-bottom: clamp(30px, 4vw, 52px);
}

.customer-proof-copy {
  max-width: 780px;
}

.customer-proof-copy h2 {
  max-width: 720px;
  margin: 8px 0 18px;
  font-size: clamp(2.25rem, 4.8vw, 4.8rem);
  line-height: 0.98;
}

.customer-proof-copy > p:last-child {
  max-width: 720px;
  margin: 0;
  color: var(--muted);
  font-size: clamp(1rem, 1.35vw, 1.22rem);
  line-height: 1.65;
}

.customer-proof-stat {
  padding-left: clamp(0px, 3vw, 40px);
  border-left: 1px solid rgba(151, 92, 47, 0.22);
}

.customer-proof-stat strong {
  display: block;
  color: var(--accent-dark);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(3rem, 5vw, 5.6rem);
  line-height: 0.9;
}

.customer-proof-stat > span {
  display: block;
  max-width: 230px;
  margin-top: 12px;
  color: var(--ink);
  font-weight: 700;
  line-height: 1.35;
}

.customer-proof-channels {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 20px;
}

.customer-proof-channels span {
  padding: 7px 10px;
  border: 1px solid rgba(151, 92, 47, 0.2);
  background: rgba(255, 255, 255, 0.52);
  color: var(--muted);
  font-size: 0.78rem;
  font-weight: 700;
}

.customer-proof-gallery {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  grid-template-rows: repeat(2, minmax(0, 220px));
  gap: 14px;
}

.customer-proof-image {
  min-width: 0;
  margin: 0;
  overflow: hidden;
  border: 1px solid rgba(151, 92, 47, 0.18);
  border-radius: 8px;
  background: #1d1a16;
  box-shadow: 0 16px 34px rgba(35, 29, 22, 0.08);
}

.customer-proof-image--tall {
  grid-row: span 2;
}

.customer-proof-image img {
  width: 100%;
  height: 100%;
  object-fit: contain;
  background: #171512;
}

.customer-proof-action {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  margin-top: 28px;
  padding-top: 24px;
  border-top: 1px solid rgba(151, 92, 47, 0.16);
}

.customer-proof-action p {
  max-width: 620px;
  margin: 0;
  color: var(--muted);
  font-size: 1.05rem;
}

@media (max-width: 980px) {
  .customer-proof-heading {
    grid-template-columns: 1fr;
    gap: 24px;
  }

  .customer-proof-stat {
    padding: 22px 0 0;
    border-top: 1px solid rgba(151, 92, 47, 0.22);
    border-left: 0;
  }

  .customer-proof-gallery {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    grid-template-rows: none;
    grid-auto-rows: minmax(300px, 46vw);
  }

  .customer-proof-image--tall {
    grid-row: auto;
  }
}

@media (max-width: 640px) {
  .customer-proof-copy h2 {
    font-size: clamp(2.1rem, 11vw, 3.2rem);
  }

  .customer-proof-gallery {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    grid-auto-rows: minmax(220px, 70vw);
    gap: 8px;
  }

  .customer-proof-action {
    display: grid;
  }

  .customer-proof-action .button {
    width: 100%;
  }
}

/* 2026-06-25 How It Works becomes the guided first-brand journey. */
.journey-hero .hero-media img {
  height: auto;
  aspect-ratio: auto;
  object-fit: contain;
}

.journey-section .section-heading {
  max-width: 860px;
}

.journey-timeline {
  display: grid;
  gap: 18px;
  width: min(940px, 100%);
  margin: 34px auto 0;
}

.journey-step {
  display: grid;
  grid-template-columns: 82px minmax(0, 1fr);
  gap: clamp(18px, 3vw, 34px);
  padding: clamp(22px, 3.4vw, 34px);
  border: 1px solid rgba(151, 92, 47, 0.16);
  border-radius: 8px;
  background: rgba(255, 250, 241, 0.76);
  box-shadow: 0 16px 38px rgba(35, 29, 22, 0.06);
}

.journey-number {
  color: var(--gold-dark);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(2.2rem, 4vw, 3.6rem);
  font-weight: 800;
  line-height: 0.95;
}

.journey-content h3 {
  margin: 6px 0 10px;
  font-size: clamp(1.35rem, 2vw, 1.9rem);
}

.journey-content > p {
  max-width: 760px;
  color: var(--muted);
}

.product-chip-list {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin: 18px 0 8px;
}

.product-chip-list span,
.journey-highlight {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  padding: 8px 11px;
  border: 1px solid rgba(151, 92, 47, 0.2);
  border-radius: 999px;
  background: rgba(255, 255, 255, 0.68);
  color: var(--charcoal);
  font-size: 0.86rem;
  font-weight: 800;
}

.journey-highlight {
  margin: 14px 0 0;
  border-radius: 8px;
}

.journey-highlight span {
  color: var(--gold-dark);
  font-family: Georgia, "Times New Roman", serif;
  font-size: 1.35rem;
  line-height: 1;
}

.embedded-answer,
.embedded-answer-grid {
  margin-top: 18px;
}

.embedded-answer-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 12px;
}

.embedded-answer {
  padding: 16px;
  border-left: 3px solid var(--gold);
  border-radius: 0 8px 8px 0;
  background: #fff;
}

.embedded-answer strong {
  display: block;
  margin-bottom: 6px;
  color: var(--charcoal);
}

.embedded-answer p {
  margin: 0;
  color: var(--muted);
  line-height: 1.55;
}

.journey-final-cta {
  margin-top: clamp(12px, 3vw, 28px);
}

@media (max-width: 760px) {
  .journey-step {
    grid-template-columns: 1fr;
  }

  .journey-number {
    font-size: 2.2rem;
  }

  .embedded-answer-grid {
    grid-template-columns: 1fr;
  }
}